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Frederick C.K. Price, Prosperity Televangelist Who Built LA’s FaithDome, Dies from COVID-19

The Rev. Frederick K.C. “Fred” Price, a prominent Los Angeles pastor who built one of the largest church buildings in the country, has died at 89.

“Our Husband, Father & your Apostle has gone to be w/ the Lord this evening,”  the Price family said in a statement posted on social media. “We accept his decision to go as he got a glimpse of glory a few weeks ago. We are sad. Please allow us some time to process. He fought the good fight of faith & laid hold of eternal life.”

Price, who was the longtime pastor of the Crenshaw Christian Center, which he founded in 1973 and grew into a megachurch that claims 28,000 members. The church is perhaps best known for the “FaithDome,” which opened in 1989 with seats of 10,145 worshipers, making it the largest house of worship in the country at the time, according to the Los Angeles Times.

The FaithDome was built on a former campus of Pepperdine University on Vermont Avenue and cost $9 million dollars, the L.A. Times reported. Price told the newspaper at the time he wanted the entire congregation to meet at the same time.

“Multiple services are horrendous,” Price said in 1989. “The purpose of the building is to have one service. And if I can get 10,100 people into one service, that’s more than we’re doing now.”

Price, a charismatic pastor, taught a message of prosperity,  which was featured on his long-running television program, “Ever-Increasing Faith.”

“If you know ANYTHING about the Prosperity Gospel Rev. Fred Price and Crenshaw Christian Center was it before Creflo Dollar and any of those folks made it big,” religion scholar and author Anthea Butler said on Twitter, after hearing news of Price’s death. “He was an original.”

Price was the pastor of a Washington Community Church, a small Christian and Missionary Alliance in Los Angeles, when he experienced the “baptism of the Holy Spirit” in 1970, according to the Crenshaw Christian Center website. He later began to study the teachings of televangelist and prosperity gospel preacher Kenneth Hagin.

As he embraced these new teachings, the congregation expanded. Price eventually started a new church with no denominational ties, which grew from about 300 worshipers to a congregation of thousands.

 In 2008, Price was named an “apostle,” according to the biography posted on the church’s website. Not long afterward, he retired as pastor of Crenshaw Christian Center, handing the pulpit over to his son, Frederick K. Price Jr.

Price and his wife, Betty, were married for 67 years and were partners in ministry. In 1962, the couple’s eight-year-old son, Frederick K. C. Price III, was walking home from school when a car struck and killed him, an incident recounted on the church’s website.  

“Fred and I tried to console each other as best we could, and leaned a lot on one another during this time of hurt,” Betty Price later wrote. “My husband particularly found it hard to get over this tragedy, but he knew and continued to say, that it was not God who had taken our son from us. Looking back now, we can see how the devil was trying to destroy us as a family.”

Members of the church gave Price a Rolls Royce in the 1980s, which he defended as a sign of his faith. He disagreed with those who said Jesus was poor and said that since the Bible told him to follow Jesus’s example, that is what he intended to do.

In 2005, the city council of Los Angeles voted to name the intersection of Vermont Avenue and 79th Street after the pastor but refused to pay for a naming ceremony due to his anti-LGBTQ comments.

During the COVID-19, the Crenshaw Christian center has served as both a testing center and a vaccination site.  According to the L.A. Times, both Price and his wife tested positive for COVID-19 earlier this year and Price was hospitalized due to the virus.

Bob Smietana

Bob has served as a senior writer for Facts & Trends, senior editor of Christianity Today, religion writer at The Tennessean, correspondent for RNS and contributor to OnFaith, USA Today and The Washington Post.